At times, even after spending a fortune on generating quality web content, your website still fails to draw enough visitors. What might be the most common reason for it? A mismatch between the content and the company’s focus. For example, a brilliantly written article about Automobile Engine technologies for a company that focuses on automotive…

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Improving your website rankings in Search Engine results is not that easy. Many websites that publish content almost every single hour still find themselves clinging to the bottom of the rankings. So how exactly do you improve your website’s rankings in terms of search engine ranking? Google ranks web pages in terms of a PR…

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When it comes to Web Content, it is really the quality that matters and not the quantity. The following content writing tips will help you drive more visitors to your website or blog and most importantly retain them. Analyze the mindset of target audience: Try to understand the tone and variations that are best suited…

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Content in the online world is instrumental in driving traffic to a website and hence it is important to make sure the content is relevant, interesting, and error-free. Often it is difficult to satisfy the diverse tastes of online readers as they come from different places. But keeping your work mistake free does help a…

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As far as a content agency/publishing company is concerned, writers are their biggest asset. To keep your writers constantly motivated and dedicated towards their work, keep the following tips in mind: A Job Well Done: Appreciation of work done well will certainly be a morale booster and motivate your writers to continue the good work….

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Any content agency usually deals with two sets of writers. One is the set of in-house writers working onsite/on location, and the other is the set of writers who work as freelancers. Employing freelancers might be a good choice as it greatly reduces the infrastructural costs such as computers, desks, office space, etc. It also…

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From the Voraka Team

Blogs – Have you tried them yet? So you have a website ready with every little detail that your client would want to know about your company listed out clearly. What next? Duh…promotion obviously… Wait a minute, but HOW! Well there are many ways to promote your website, but content marketing tops the list! And within content marketing, an…

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Having an effective content marketing strategy is not as simple as it seems. While you digest this understatement of the year, customers are searching, researching, buying, and talking about your competition. In a consumer driven business world, you have to lure customers to your business and content is the perfect invitation. Giving customers the content…

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Interesting content on your WebPages is the best way to drive traffic to your website. More traffic means more companies willing to place advertisements on your webpage or it could mean more customers, thereby enabling you to earn a sizeable income. But simply writing exceptionally good content won’t get any attention for your website. A search engine…

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From the Voraka Team